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The Marketplace Maturity Model

The Marketplace Maturity Model SM (MMM) is an industry-first model for Ecommerce operators, providing a reliable guide for implementing or iterating an online marketplace. The MMM is comprised of 5 major stages, within each stage are actionable steps across advisory, technology, and business considerations.

In the Marketplace Maturity Model Guide you will learn:

  • The definition of an online marketplace

  • The 5 stages of marketplace maturity

  • The actionable marketplace enablement steps within each maturity step

  • The market potential for B2B marketplaces

  • How retailers can platform their business to build scale

  • Examples of successful marketplaces

  • How Amazon dominates on the strength of their marketplace